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Executive Training

More info about this even is coming soon

Program – Day 1, November 18th

Welcome coffee & Introduction

Luca Mecca

09:00 – 09:30

Design Talk

Humanity Centric Design Thinking

10:00 – 10:45

Company Visits

Visits to fashion firms

10:45 – 11:45

Break

11:45 – 12:00

Virtual Flagship Store(s) and craftsperson

Visits to luxury flagship store(s)

12:00 – 1:00

Lunch Break

12:00 – 1:00

Visits to architectural and design firms

The Luxury Space – Burns Realty

1:00 – 2:00

Team Workshop

Coaching on Presenting Your Business Idea

2:00 – 3:45

Break

3:45 – 4:00

Team Presentations – Final Presentations and Critique

Many of our industry experts will be attending and will provide feedback at the end.

4:00 – 5:45

Virtual presentation of certificates and closing reception

5:45 – 6:15

Program – Day 2, November 19th

Welcome coffee & Introduction

Prof. Veronica Manlow

09:00 – 09:30

The Luxury Space

Visits to architectural and design firms – Burns Realty

09:45 – 13:00

Lunch

13:00 – 14:00

The Business of Luxury

How do we define luxury and its sectors

14:00 – 15:30

Understanding the Market

Who buys, what and why?

15:45 – 17:00

Reflection Session

What have we learnt?

17:00 – 18:00

Day 3, November 20th

Welcome coffee & Introduction

Prof. Veronica Manlow

09:00 – 09:30

The Retail Space

Visits to architectural and design firms – Burns Realty

09:45 – 13:00

Lunch

13:00 – 14:00

Consuming Luxury

How do we define luxury and its sectors

14:00 – 15:30

Responsible Luxury

Who buys, what and why?

15:45 – 17:00

Reflection Session

What have we learnt?

17:00 – 18:00

Drinks Reception and Dinner

19:00 – 22:00

Secure your place in this transformative executive education experience. Purchase your tickets on Eventbrite and join us in New York for an immersive journey that will elevate your leadership, strategic thinking, and innovation capabilities in the world of luxury, communications, and marketing experiences.

Executive Training

Resonant Luxury, Bespoke Experiences & The Importance of the Human Factor

Join our three-day intensive programme in Zurich, Switzerland, and immerse yourself in the world of high-end luxury. This course is designed to provide a deep understanding of the human-centric approach that defines excellence in the luxury sector.

What You’ll Experience:

Connect with industry leaders, from renowned faculty to successful entrepreneurs and luxury experts. Gain valuable insights into hospitality, healthcare, fine watchmaking, and artisanal craftsmanship.

Explore the art of luxury by creating experiences that engage the senses and build meaningful client relationships. Join interactive sessions, expert-led discussions, and hands-on activities designed to deepen your understanding of the industry.

Visit premier luxury establishments in Zurich, gaining firsthand knowledge of excellence in practice.

Why Attend:

Gain insights into the latest trends and strategies shaping the luxury industry. Connect with a global network of professionals who share your passion and vision. Immerse yourself in an inspiring environment, surrounded by Switzerland’s breathtaking landscape—an ideal setting to explore the essence of luxury branding and service.

Unlock the power of senses, craft, creativity, and human connection to create unforgettable luxury experiences. Join us and redefine luxury for the discerning clientele.

Ready to elevate your expertise? Book tickets on EventBrite.

Program: Day 1, September 23rd

Welcome coffee & Introduction

09:00 – 09:30

Switzerland & Luxury – Watches, Hospitality, Chocolate & Bespoke Healthcare Services

09:30 – 10:30

Break

10:30 – 10:45

Resonant Luxury, the Human Factor & Luxury Foresight

10:45 – 12:00

Lunch

12:00 – 13:30

Company Presentation/Visit

13:30 – 16:00

Hotel visit and Drinks Reception

16:00 – 18:30

Program – Day 2, September 24th
Watch and Accessories Day

Welcome coffee & Introduction

Reflection Session

09:00 – 09:30

Lecture

The Watch & Jewellery Sector

09:30 – 10:30

Break

10:30 – 10:45

Lecture – Guest Speaker

Watch entrepreneur

10:45 – 12:00

Lunch

12:00 – 13:30

Walking Tour

Hidden Gems of Zurich Walking Tour and Company Visit – craft and accessories

13:30 – 16:00

Company Visit

Swiss Timepieces

16:00 – 17:30

Store Visit and Drinks Reception

Private visit of watch boutique. Boutique, Apéro Riche or Flying Dinner & Discussion

17:30 – 20:00

Program – Day 3, September 25th
Healthcare Day

Welcome coffee & Introduction

Reflection Session

09:00 – 09:30

Lecture

Personalised High-end Healthcare Services

09:30 – 10:30

Break

10:30 – 10:45

Lecture – Guest Speaker

Medical & Well-Being

10:45 – 12:00

Lunch

12:00 – 13:30

Chocolate

Fine Chocolate Tasting

13:30 – 16:00

Company Visit

Closing Circle, Assignment Info, next meeting IPOL London

16:00 – 17:30

Farewell Drinks Reception

17:30 – 20:00

Secure your place now and embark on this journey into the heart of luxury. Purchase your tickets on Eventbrite and join us in Zurich for an immersive experience that redefines excellence through human connection and craftsmanship.

Executive Training

Immerse yourself in the world of high-end British luxury in London, where exceptional craftsmanship, bespoke service, and time-honoured traditions define luxury. Over three transformative days, this programme of study will bring you face-to-face with pioneering artisans and craftspeople, visionary designers that define British luxury today.Delving into industries such as tailoring, fashion, ceramics, and textiles, this course centres on creating resonant, personalised luxury experiences that go beyond products to forge connections with discerning clients.

Set against the backdrop of London’s rich cultural heritage, this program combines lectures, interactive sessions, and site visits to renowned ateliers and workshops. Participants will explore the meticulous world of Savile Row, where centuries-old techniques continue to set the tailoring standard across the globe. Witness firsthand the art of bespoke suit-making, from precise measurements to hand-stitched details that epitomise British sartorial elegance. The course also offers the opportunity to discover how British fashion houses blend tradition with innovation. Attendees will engage with textile artisans who continue to push boundaries in fabric development while preserving traditional weaving and printing methods. The program includes visits to potteries and ceramic studios, where participants will learn about the rich history of British ceramics and how contemporary artists are reimagining this within a contemporary luxury context.

Throughout the course, attendees will gain an understanding of the philosophy and practice of bespoke creation across various luxury sectors. From custom-made shoes to personalised fragrances, they will explore how British artisans elevate the concept of luxury through unparalleled attention to individual client needs and desires, and how to create them. This program provides participants with a deep understanding of the human factor in luxury, emphasising the value of handcrafted, bespoke items in today’s mass-produced world. Attendees will gain cutting-edge insights, draw inspiration from industry leaders, and join a dynamic international network of peers – all while experiencing the timeless elegance and allure of British craftsmanship in London.

Program – Day 1, July 22nd

Welcome coffee & Introduction

09:00 – 09:30

The International Luxury Market

09:30 – 11:00

Break

11:00 – 11:15

Lecture

What is Luxury?

11:15 – 12:00

Team Activity

The Business of Luxury

12:00 – 13:00

Lunch

13:00 – 14:00

Lecture

Experiential luxury

15:00 – 16:00

Break

16:00 – 16:15

Workshop

Understanding the notion of craftsmanship, bespoke, heritage and history.

Program – Day 2, July 23rd

Welcome coffee & Introduction

09:00 – 09:30

The British Luxury Market

09:30 – 11:00

Break

11:00 – 11:15

Lecture

What is Craftsmanship?

11:15 – 12:00

Guest Lecture

The Business of Craftsmanship

12:00 – 13:00

Lunch

13:00 – 14:00

Lecture

Remaining true to ones vision

14:00 – 15:00

Lecture

The best of British

15:00 – 16:00

Break

16:00 – 16:15

Workshop

How to…

16:15 – 17:15

Program – Day 3, July 24th

Welcome coffee & Introduction

09:00 – 09:30

The British Luxury Market

09:30 – 11:00

Break

11:00 – 11:15

Lecture

Luxury and AI

11:15 – 12:00

Guest Lecture

The Crafting of a Luxury Narrative

12:00 – 13:00

Lunch

13:00 – 14:00

Lecture

Reimagining luxury in a changing customer landscape

14:00 – 15:00

Lecture

The local supply chain

15:00 – 16:00

Break

16:00 – 16:15

Workshop

How to…

16:15 – 17:15

Secure your spot today and experience British luxury firsthand. Purchase your tickets now on Eventbrite and join us in London for this transformative journey into craftsmanship, design, and bespoke service.